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University of Queensland Postdoctoral Fellow
Mark Andrejevic joined the Centre in May 2007. His current project Interrogating Interactivity: New Media and Surveillance explores the ways in which interactive media technologies are used for commercial and government surveillance by drawing on several case studies, including interactive marketing campaigns, political campaign databases, homeland security initiatives, and interactive television. His goal is to offer a critique of the democratic promise of new media technologies, in the sense of both tracing its limits and exploring its potential. In the impending era of interactivity, it is crucial to offer a conceptual distinction between democratic forms of technologically facilitated participation and those which enhance centralized forms of control. Mark draws on the case studies to build a theoretical framework for considering the relation between interactive media technology, and democratic forms of political practice.
Mark Andrejevic completed his PhD. in Media Studies at the University of Colorado, Boulder. He has since taught at Fairfield University and the University of Iowa, in the Department of Communication Studies.
He is the author Reality TV: The Work of Being Watched, Rowman and Littlefield, 2004, and a forthcoming book on new media and surveillance.
Mark is editor of the book series Critical Studies in Television for Lanham Publishers, and is always looking for interesting submissions for the book series.
Email: m.andrejevic@uq.edu.au Phone: 07 336 57175
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